Email Marketing
Strategy, copy, sending infrastructure and deliverability management — your email program run by the team that knows the data underneath it.
Overview
Coventra runs your email campaigns on managed sending infrastructure with warmed domains, throttled volumes and continuous deliverability monitoring — the plumbing most teams get wrong before the first send.
Copy, personalization, A/B testing and send-time optimization are handled by our campaign team, and every campaign reports in replies and meetings, not just opens.
38%
Average campaign open rate
97%
Inbox placement on managed sends
12%
Average reply rate
What's Included
Warmed domains, smart throttling and monitored reputation on every campaign.
SPF, DKIM, DMARC and list hygiene managed continuously, not once at setup.
Sequences written to your voice, personalized with the data on every record.
Subject lines, copy and send times tested systematically — winners scale, losers die.
Straight Talk
When campaigns underperform, teams rewrite subject lines. But pull the diagnostics and the real culprits are almost always upstream: a domain that was never warmed, authentication half-configured, volume spikes that scream 'spammer' to filters, a list that hasn't been verified since last year. The copy never had a chance to be read.
We run the infrastructure layer the way it has to be run — warmed domains, correct SPF/DKIM/DMARC, throttled volumes, monitored reputation — and then the copy work actually matters. It's less romantic than 'growth hacking'. It's also why our campaigns land at 97%.
Deliverability is decided before the first word is written. Get the plumbing right and average copy outperforms brilliant copy sent to spam.
How It Works
We define your exact audience and success criteria together.
Records gathered from trusted, permission-based sources.
Human + automated checks confirm accuracy and compliance.
CSV, Excel, CRM sync or API — your data, your format.
Questions We Hear a Lot
Neither, exactly — we set up dedicated sending domains adjacent to yours (like 'get' + yourbrand + '.com'), so your primary domain's reputation is never at risk while replies still flow to your team. It's standard practice done properly, and we handle the whole setup.
Our campaign team drafts, you approve — always. The sequences are personalized from the data on each record, written to your voice, and nothing sends without your sign-off. After launch, the A/B results start telling us both what your audience actually responds to.
For a well-targeted B2B campaign: open rates around 35–40%, replies around 8–12%, with meetings converting from there. If someone promises you dramatically better than that as a baseline, ask them to show the deliverability data. We'll show you ours.
Tell us your offer and audience — we'll scope a managed campaign and quote it within one business day.